Marketers select content to answer customer concerns

Newsletters Boost Customer Engagement During COVID-19

The coronavirus outbreak has demonstrated just how critical customer engagement is for energy utilities — in good times and bad. Under normal circumstances, ongoing engagement helps promote safety, smart energy use and program participation. But during an emergency, as with the current global pandemic, your relationship with customers really pays off. Now this engaged audience

Marketers reach out to customers with a crisis communications plan during COVID

Webinar: Beyond COVID-19 Crisis Communications

For energy utilities, ongoing communications will be key to helping residential and business customers navigate the COVID-19 crisis. On April 16, Questline Digital President Dave Reim hosted the third coronavirus town hall forum and led a discussion on what utilities should be communicating to their customers beyond crisis communications. Questline Digital’s team of industry experts

Electric car parked at charger

Tesla Review: A High-Tech, Green-Friendly Ride

Launched in 2008, Tesla’s battery-electric vehicles continue to take the industry by storm. The cutting-edge technology was first introduced with the Model S, which, according to Tesla, “has become the best car in its class in every category.” It boasts the longest range of any electric vehicle, 0 to 60 mph acceleration in 2.28 seconds

Illustration of marketers discussing coronavirus messaging

Coronavirus Messaging: Results and Recommendations

Questline Digital has taken the lead to help its energy utility partners keep their customers informed of the coronavirus pandemic. Since early March we have sent more than 34.9 million outbreak-related emails to utility customers across the United States. Initially, these emails contained information about utilities’ preparations and initial responses to the pandemic. As the

Illustration of business customer strategies

Webinar: COVID-19 Business Customer Strategies for Utilities

As the coronavirus outbreak continues, so do conversations surrounding how best to approach communications with customers. On April 3, Questline Digital President Dave Reim hosted the second coronavirus town hall forum and led a discussion on communication best practices for energy utility business customers. A recent J.D. Power Utility Pulse survey that showed 49% of